








Meet Chemist At Play 20% Urea Foot Roll-On, powered by Innovist, a dermatologically developed, science-backed cracked heel treatment designed to repair dry, rough, and damaged feet while providing intense hydration and lasting comfort.
Formulated with 20% Urea, AHA, BHA, and Amino Acids, this urea foot roll-on helps soften thickened skin, repair heel cracks, smooth rough patches, and support healthier-looking feet. With a balanced, skin-friendly pH and a quick-absorbing, non-greasy formula, it delivers an effective cracked feet treatment while remaining gentle enough for regular use.
If you're looking for a cracked heel solution, dry feet treatment, or a convenient heel crack solution that helps restore softer, smoother feet, this dermatologist-developed formula delivers visible results with continued use.
Who Is It For?
β Anyone looking for an effective cracked heel treatment for dry, rough or damaged feet
β Those dealing with painful cracked heels, hardened skin, or recurring dryness
β People looking for a cracked feet treatment that is safe for diabetic feet
β Anyone wanting smoother, healthier-looking feet without greasy residue
Why You'll Love It
β 93% users experienced smoother heels in just 1 use*
β 91% users said it helped repair & heal cracked heels*
*Claims based on consumer trials.
What Makes It Work?
π§ 20% Urea: A highly effective moisturizing and keratolytic ingredient that deeply hydrates dry skin while softening thickened, hardened areas. It helps improve rough texture, reduce heel cracks, and supports faster recovery, making it the hero ingredient in this cracked heel treatment.
𧬠1% Amino Acids: Help support the skin's natural repair process, improve elasticity, and replenish essential moisture, leaving feet feeling smoother, healthier, and more resilient.
β¨ AHA (Alpha Hydroxy Acids): Gently exfoliates dead skin buildup from the surface of the feet, helping smooth rough patches, improve texture, and support softer-looking heels.
π‘ BHA (Beta Hydroxy Acids): Helps soften thick, hardened skin and promotes gentle exfoliation, reducing roughness and helping prevent the recurrence of cracked, flaky areas.
Formulation Benefits
β Balanced, skin-friendly pH
β Sulphate-free formula
β Paraben-free formula
β Alcohol-free formula
β Phthalate-free formula
β Non-greasy texture
β Quick-absorbing formula
β Gentle enough for regular use
β Vegan
β Cruelty-free
β Dermatologist developed
Chemist At Play 20% Urea Foot Roll-On combines intensive hydration, gentle exfoliation, and skin-repairing actives to help smooth rough feet, repair cracked heels, and restore lasting comfort. With regular use, it helps improve skin texture, reduce dryness, and support softer, healthier-looking feet, making it an effective solution for cracked heels and dry feet care.







